Brian Beatty’s Portfolio

Brian has worked as an agency creative since 2000, delivering successful (and sometimes award-winning) concepts and copy for clients of all shapes and sizes.

Here’s a sampler of some of his favorite copywriting projects.

An ad for a lecture, based on the lone photograph provided. It’s also great advice for agency creatives.

From a consumer ad campaign that was also intended to empower ORT agents.

A web video promoting the proprietary benefits that make Safe Choice feeds a smart choice.

From a series of promotional e-blasts driving multiple-customer visits.

BD2794_ASD_ad_091914-786x1007

Ad from a medical device launch campaign that simplified and sassified client messaging. Sass is relative.

A web video for another BD medical device launch, targeting sales teams and HCPs.


Beer. Branding. What’s not to like?

Promotional graphics for broadcast at Canterbury Park.

This community awareness campaign delivered 400% above and beyond client projections. Salute that.

A video celebration of caregiving cobbled together from archival and product hero photos and stock.

A fundraising brochure with invaluable stories to tell.

Breakfast cereal branding as great as the outdoors.

A heavy-lifting brand video for a manufacturing software client.

B2B. B2C. CPG. SEO. Brian is available for freelance content strategy, copywriting and creative concepting gigs. Email him if you have a job that needs his way with words.

 

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